“Love is often nothing but a favorable exchange between two people who get the most of what they can expect, considering their value on the personality market.”

Chapters: 18. The Sick Society
12. This Over That

Comments: Click to comment

“Modern capitalism needs men who co-operate smoothly, and in large numbers; who want to consume more and more; and whose tastes are standardized and can be easily influenced and anticipated... What is the outcome? Modern man is alienated from himself, from his fellow men, and from nature.”

Chapters:

Comments: Click to comment

“Modern man has transformed himself into a commodity; he experiences his life energy as an investment with which he should make the highest profit, considering his position and the situation on the personality market.”

Chapters: 24. Unnecessary Baggage

Comments: Click to comment

“Modern man thinks he loses something - time - when he does not do things quickly. Yet he does not know what to do with the time he gains, except kill it.”

Chapters: 64. Ordinary Mind

Comments: Click to comment

“Most people are not even aware of their need to conform. They live under the illusion that they follow their own ideas and inclinations, that they are individualists, that they have arrived at their opinion as the result of their own thinking - and that it just happens that their ideas are the same as this of the majority.”

Chapters: 67. Three Treasures

Comments: Click to comment